3NERGY started with a cramp.
Sometime in the late 80s, in Saint-Sauveur, Quebec, our founder participated in his very first duathlon. Not really trained, without a real hydration strategy, he found himself with a completely seized calf muscle during the cycling section. That day, he discovered the joy of pushing his limits. Not just against others, but against himself.
Since that day, he has continued his journey on bigger, more demanding courses: from Olympic triathlons to World Major Marathons like Chicago or Berlin, including North Face Endurance Challenges in the wilderness, in sometimes extreme conditions.
Regardless of the distance or terrain, one thing remained surprisingly constant: the inability to find a sports drink truly adapted to his needs. A clean solution, easy to digest, without unnecessary additives, and above all, one that doesn't cause discomfort at the worst moment of exertion.
3NERGY was born out of this frustration.